Located close to Bibi Beach and Toyosaki Chura Sun Beach, Southern Beach Hotel & Resort OKINAWA provides a corner/local shop, shopping on-site and laundry facilities. Treat yourself to a massage, a body treatment or a facial at Azur Spa, the on-site spa. At the two on-site restaurants, enjoy breakfast, lunch, dinner, children's meals and American cuisine. In addition to a bar, guests can connect to free in-room WiFi.
Located near the beach, Southern Beach Hotel & Resort OKINAWA is in Nishizakicho, a neighbourhood in Itoman with good airport proximity and shopping. Ryukyu Glass Village and Himeyuri Peace Museum are cultural highlights, and travellers looking to shop may want to visit Okinawa Outlet Mall Ashibinaa and Umikaji Terrace Senagajima. Travelling with kids? Don't miss Okinawa World.
Upscale family-friendly resort near Okinawa Outlet Mall Ashibinaa
Located close to Bibi Beach and Toyosaki Chura Sun Beach, Southern Beach Hotel & Resort OKINAWA provides a corner/local shop, shopping on-site and laundry facilities. Indulge in a massage, a body treatment and a facial at Azur Spa, the on-site spa. At the two on-site restaurants, enjoy breakfast, lunch, dinner, children's meals and American cuisine. Free in-room WiFi and a bar are available to all guests.
Additional perks include:
A seasonal outdoor pool and an indoor pool, along with a waterslide, sunloungers and pool umbrellas
Buffet breakfast (surcharge), self-parking (surcharge) and an electric car charging station
A vending machine, a gift shop and a front desk safe
Tour/ticket information, multilingual staff and meeting rooms
Guest reviews speak highly of the helpful staff
Room features
All 448 rooms feature comforts such as air conditioning, in addition to perks such as free WiFi and safes. Guest reviews speak positively of the cleanliness rooms at the property.
Other conveniences in all rooms include:
Free tea bags/instant coffee and electric kettles
Bathrooms with toilets with electronic bidets and free toiletries
Does Southern Beach Hotel & Resort OKINAWA have a pool?
Yes, this property has an indoor pool, a seasonal outdoor pool and a children's pool. Pool access is from 9 AM to 9 PM.
How much does it cost to stay at Southern Beach Hotel & Resort OKINAWA?
As of 2 Nov 2026, prices found for a 1-night stay for 2 adults at Southern Beach Hotel & Resort OKINAWA on 9 Nov 2026 start from 1.995.850 ₫, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
Is Southern Beach Hotel & Resort OKINAWA pet-friendly?
No, only service animals are welcome at the property.
How much is parking at Southern Beach Hotel & Resort OKINAWA?
Self-parking is available for JPY 550 per night.
What time is check-in at Southern Beach Hotel & Resort OKINAWA?
Check-in start time: 3:00 PM; check-in end time: 11:00 PM. After-hours check-in is not available.
What time is check-out at Southern Beach Hotel & Resort OKINAWA?
Checkout is at 11 AM. Late checkout is available for a fee (subject to availability).
Where is Southern Beach Hotel & Resort OKINAWA located?
This family-friendly Itoman resort is located by the ocean, within 3 mi (5 km) of Bibi Beach, Okinawa Outlet Mall Ashibinaa and Toyosaki Chura Sun Beach. Ryukyu Glass Village and Umikaji Terrace Senagajima are also within 6 mi (10 km).
Can I cancel my reservation for free and receive a full refund?
Yes, this property offers free cancellation on selected room rates because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.
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Reviews
Southern Beach Hotel & Resort OKINAWA Reviews
8.8
Excellent
All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
At check-in, there was a foreign staff member whose accent was very difficult to understand, although he was speaking Japanese. The room was clean, and the staff were lovely. The food was also good, although I was sad to see that the usual 3-day rotation of different foods at breakfast time had been eliminated.
Amazing place right access to the beach 5 mins walk, one indoor and out door pool ample fun for kids . Breakfast was out of ordinary with thousands of dishes
Great stay - very accommodating, especially during the typhoon. Wonderful lunch buffet, kind staff, truly helpful, beautiful ocean views, highly recommend!
If you're looking for a resort-style hotel that's close to the beach, this is the perfect place for you. The hotel is very clean, the amenities are excellent, and the overall atmosphere is relaxing. I had a wonderful stay and would definitely recommend it.
Since this is resort type hotel, it is a bit far for walking to other stores, markets or restaurants. It is one bus stop away from a highly recommend Itoman Fish Market. The hotel is close by a public beach with its own large size pool for leisure lounging around. The overall experience was excellent.
We had a wonderful experience there. Room was very specious and we could see the ocean every day. Staff were very friendly and also professional. Only thing was that we stayed 4 nights and contents of breakfast buffet were the same for 4 days so we hoped a bit difference but foods were good. Thank you.
Staff was quite accommodating, and displayed excellent ability to anticipate our needs as guests providing an English speaker.
Breakfast buffet had a wide variety of options. If you would not like to try the food available at the hotel, the bus has a stop at the front of the hotel which goes to pretty much every major part of the city.
Personally my favorite part of the hotel was its location. Great place for some peace & quiet.
Hotel was very nice although a little secluded. There were 3 restaurants on premises and a convenience store with limited snack options but lots of souvenirs. There was nothing around the hotel and bus service stops around 8 pm.
Staff was very friendly and pool was really nice. There’s a private beach however the it’s hard to swim there after noon as the tide goes out and it’s a small blocked off area. There’s a pool side restaurant as well. Overall happy with the hotel but the area is very secluded.
Breakfast buffet had a variety of options to choose from as well.
The staff was amazing and very helpful at check in. The rooms are clean, spacious, equipped with a small fridge and kettle. Breakfast was amazing! So much variety and everything was fresh and delicious. Beautiful beach a few steps away and clean indoor pool as well. So many other amenities that we didn’t get to use but will definitely be returning soon
Looks like a five star resort but failed to meet expectations. Stayed only for one night on transit with family. Resturant is poor quality, all interior are worn out. Beds are hard as stone. Although friendly and helpful staff as well as the pool area with the water slide result in three stars. Only paid 110 EUR per room so I guess you get what you pay for.
I was really annoyed by an extra charge for early check even though the room was available. I've never came across this before.
Clean rooms, staff was friendly, there was bikes that you can rent, karoke room and laundry room. Ver family friendly. Walk away from the beach, we got an ocean view it was a gorgeous view. Breakfast had some good options.
We ate breakfast and lunch at one of the restaurants. The food did not seem to be rotating or refilled throughout. It’s were sitting out for a long time which made the food dry.
The bar inside and the bar at the pool were never opened.
Staff did either clean our rooms and/or restock fresh towels everyday which was great.
They only charge one set price for parking per day which came out to be about $3.50, which was wonderful
Room was great! Came all the way from Sacramento, California, USA. Unbelievably warm welcome everybody that my wife and I stayed for three days. The beach area is beautiful. Staff was very friendly and really tied to understand English and our questions. I will definitely be back. Thank you Itoman, Okinawa, Japan. Beautiful place and lovely people.
This property was amazing! We got the view side & I’m so happy we did. Saw the sunset every evening, woke up to an amazing view of the pool & the beach! There’s a great system to checking in & the property is just beautiful all around!
The only possible down side was the parking, it’s quite a distance & there was a storm warning so I was thinking how much I would have to walk in the rain to get to the hotel lobby from where we parked.
Stayed 2 nights in Oct 2025
Verified review
8/10 Good
Kanokwan Yaemsaard
29 Dec 2025
Liked: Cleanliness
Everything was fantastic. The beach was nice and quiet here but the bed is preatty hard for us as American. We don’t know if this is normal in Japan because the last hotel we stay in Japan was hard also. If you like soft bed. We do not recommend this place. Lol
Stayed 4 nights in Dec 2025
Verified review
6/10 Okay
MAX TANG-HING
8 Nov 2025
Liked: Staff & service
Breakfast was good but no variety at all.
Room was clean but smelled moldy
Stayed 7 nights in Oct 2025
Verified review
8/10 Good
Haley
26 Mar 2026
Liked: Cleanliness, staff & service, amenities
This place was pretty good! It's a bit tired looking, a little run down here and there, but overall was very satisfactory. The indoor pool was very warm, which was nice. The breakfast buffet was fantastic, so much to choose from and really good food. I appreciated that it was included in our stay! The outdoor pool had just opened for the season when we arrived so it was too cold for us, but it looked good. I'll be honest when I say the photos don't totally match reality, it's not quite as stunning as it looks, and yes, you do have to go through an industrial area to get there, but for the three nights we stayed, we had fun. I recommend having a car if you can, it's an hour walk to the aquarium, partly along the beach and then through more industrial area, you need to cab or bus to town, but the bus isn't super frequent and it's very slow. Several stops. Not what we were used to coming from the efficiency of mainland Japan, so we ended up spending around 30-80 (CAD) a day on taxis to get anywhere in the surrounding area. To get to Shuri Castle you can actually cab to the Akamine stop for around 2000 Yen, then take the train the rest of the way. Saves you a bit of money and time. Limo bus is also slow. But it was only about 18 minutes to the airport by taxi, which is convenient. Beware the harbor view room, it is technically a harbor, but it's all shipping containers and freighters and what looks like a factory? If you're not in your room much, it's ok.