Skip to Main Content.
List your propertySupportTrips
Member discount illustration
Members save 10% or more on over 100,000 hotels worldwide when you’re signed in
Sign in
Sign up, it’s free
Feedback

Sure Hotel by Best Western Allen

3.5 star property
Eco-certified hotel with free breakfast and 24-hour front desk

Choose dates to view prices

Photo gallery for Sure Hotel by Best Western Allen

Hallway
Free buffet breakfast
Property entrance
Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains
Standard Room, 1 Double Bed, Non Smoking | Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains
Located near Liseberg Amusement Park, Sure Hotel by Best Western Allen offers a daily free breakfast buffet. Guests value the helpful multilingual staff, convenient dry cleaning, luggage storage, and tour booking assistance, making city exploration effortless.

Reviews

7.6 out of 10
Good

Popular amenities

  • Parking available
  • Laundry
  • 24/7 front desk
  • Pet-friendly
  • Free WiFi
The current price is 2.019.635 ₫
2.261.991 ₫ total
includes taxes & fees
5 Oct - 6 Oct

Room options

Check availability for these dates

Tonight

Sept 27 - Sept 28
Check availability for tonight Sept 27 - Sept 28

Tomorrow

Sept 28 - Sept 29
Check availability for tomorrow Sept 28 - Sept 29
Available filters for rooms
Showing 5 of 5 rooms

View all photos for Standard Room, 1 Single Bed, Non Smoking

Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains

Standard Room, 1 Single Bed, Non Smoking

8.4 out of 10
Very good
(23 reviews)

Highlights

Free cots/infant beds
LCD TV
Hypo-allergenic bedding
Pillow-top bed
Blackout curtains
Hairdryer
Private bathroom
Cable channels
  • 15 sq m
  • Sleeps 1
  • 1 Single Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking

Standard Room, 1 Double Bed, Non Smoking | Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains

Standard Room, 1 Double Bed, Non Smoking

8.4 out of 10
Very good
(23 reviews)

Highlights

Free cots/infant beds
LCD TV
Hypo-allergenic bedding
Pillow-top bed
Blackout curtains
Hairdryer
Private bathroom
Cable channels
  • 18 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Family Room, 2 Single Beds, Non Smoking (with Sofabed)

Family Room, 2 Single Beds, Non Smoking (with Sofabed) | Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains

Family Room, 2 Single Beds, Non Smoking (with Sofabed)

7.6 out of 10
Good
(8 reviews)

Highlights

Free cots/infant beds
LCD TV
Hypo-allergenic bedding
Blackout curtains
Sofa bed
Pillow-top bed
Hairdryer
Private bathroom
  • 20 sq m
  • Sleeps 4
  • 2 Single Beds

View all photos for Economy Room, 1 Double Bed, Non Smoking

Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains

Economy Room, 1 Double Bed, Non Smoking

7.2 out of 10
Good
(10 reviews)

Highlights

Free cots/infant beds
LCD TV
Hypo-allergenic bedding
Pillow-top bed
Blackout curtains
Hairdryer
Private bathroom
Cable channels
  • 17 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 2 Single Beds, Non Smoking

Hypo-allergenic bedding, pillow-top beds, desk, blackout curtains

Standard Room, 2 Single Beds, Non Smoking

8.4 out of 10
Very good
(9 reviews)

Highlights

Free cots/infant beds
LCD TV
Hypo-allergenic bedding
Pillow-top bed
Blackout curtains
Hairdryer
Private bathroom
Cable channels
  • 18 sq m
  • Sleeps 2
  • 2 Single Beds
Mod logo
Sign in to view eligible discounts and perks. More rewards for more adventures!
Sign inSign up, it's free

About the area

Map
Parkgatan 10, Gothenburg, 411 38

What's nearby

  • The Avenue - 4 min walk - 0.4 km
  • Gamla Ullevi Stadium - 4 min walk - 0.4 km
  • Nordstan Shopping Center - 7 min walk - 0.6 km
  • Nya Ullevi Stadium - 10 min walk - 0.9 km
  • Liseberg Amusement Park - 16 min walk - 1.4 km

Getting around

  • Valand Tram Stop - 6 min walk
  • Gothenburg (XWL-Gothenburg Central Train Station) - 10 min walk
  • Gothenburg (GOT-Landvetter) - 20 min drive

Restaurants

  • ‪John Scott's Pub - ‬5 min walk
  • ‪Hard Rock Cafe Gothenburg - ‬5 min walk
  • ‪Trädgår'n - ‬5 min walk
  • ‪Texas Longhorn Steakhouse - ‬4 min walk
  • ‪Rosenkaféet - ‬7 min walk

About this property

Sure Hotel by Best Western Allen

Eco-certified hotel near Liseberg Amusement Park
Close to The Avenue and Nya Ullevi Stadium, Sure Hotel by Best Western Allen provides a free breakfast buffet, dry cleaning/laundry services and more. Guests can connect to free WiFi in public areas.
You'll also enjoy the following perks during your stay:
  • Self-parking (surcharge), smoke-free property and free newspapers
  • A lift, tour/ticket information and multilingual staff
  • A 24-hour front desk and luggage storage
More conveniences in all rooms include:
  • Hypo-allergenic bedding, pillowtop mattresses and free cots/infant beds
  • Bathrooms with showers and hairdryers
  • 32-inch LCD TVs with cable channels
  • Housekeeping, desks and phones

Awards and affiliations

Eco-certified property
This property participates in Green Key (Foundation for Environmental Education) – a programme that measures the property's impact on one or more of the following: environment, community, cultural heritage and the local economy.

Similar properties

Exterior

Scandic Rubinen

  • Pet-friendly
  • Free WiFi
  • Restaurant
  • Gym
8.4 out of 10, Very good, 1,892 reviews
The price is 1.754.026 ₫
1.964.509 ₫ total
includes taxes & fees
26 Oct - 27 Oct
Scandic Rubinen

Property amenities

Internet

  • Available in all rooms: Internet access
  • Available in some public areas: Free WiFi and wired internet

Parking and transport

  • Onsite parking available only on request
  • Parking on site (SEK 25 per night)

Food and drink

  • Free buffet breakfast

Things to do

  • Stereo

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage

Guest services

  • Dry cleaning/laundry service
  • Housekeeping (on request)
  • Multilingual staff
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift
  • Well-lit path to entrance

More

  • 1 building
  • 3 floors
  • Built in 1965
  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Free cot
  • Hypo-allergenic bedding
  • Pillowtop mattress

Bathroom

  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • 32-inch LCD TV with cable channels

More

  • Desk
  • Iron/ironing board on request
  • Phone

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM
Contactless check-out

Special check-in instructions

Front desk staff will greet guests on arrival at the property
For any questions, please contact the property using the information on the booking confirmation

Access methods

Staffed front desk

Pets

Pets are allowed for an extra charge of SEK 250 per pet (varies based on length of stay)
Service animals are welcome, and are exempt from fees
Welcoming dogs only
2 total (up to 30 kg per pet)
Restrictions apply; for more information contact the property on the number on the booking confirmation

Children and extra beds

Children are welcome
2 children, up to the age of 6 years, can stay for free if using existing beds when occupying the parent or guardian's room
Rollaway/extra beds are not available.
Free cots are available on request at the property

Payment types at the property

Important information

Optional extras

  • Self-parking fee: SEK 25 per night
  • Pet fee: SEK 250 per pet (varies based on length of stay)
  • Service animals are exempt from fees

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
Guests must contact this property in advance to reserve on-site parking
This property accepts credit cards and debit cards; cash is not accepted
Cashless transactions are available
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)

We should mention

Only registered guests are allowed in the guestrooms

National rating

Hotelstars Union assigns an official star rating for properties in Sweden. This property is rated 3 star Superior, and is displayed on this page as 3.5 stars.

Property is also known as

Allén Gothenburg
Allen Hotel Gothenburg
Hotel Allén Gothenburg
Allén
Sure Hotel Best Western Allen Gothenburg
Sure Hotel Best Western Allen
Sure Best Western Allen Gothenburg
Sure Best Western Allen
Sure Best en Gothenburg
Sure By Best Allen Gothenburg
Sure Hotel by Best Western Allen Hotel
Sure Hotel by Best Western Allen Gothenburg
Sure Hotel by Best Western Allen Hotel Gothenburg

Frequently asked questions

Is Sure Hotel by Best Western Allen pet-friendly?

Yes, this hotel allows dogs (limit 2 total) with a maximum weight of up to 30 kg per pet. There's a fee of SEK 250 per pet, per stay. Service animals are exempt from fees. Some restrictions may apply, so please contact the property for more details.

How much does it cost to stay at Sure Hotel by Best Western Allen?

As of 27 Sep 2025, prices found for a 1-night stay for 2 adults at Sure Hotel by Best Western Allen on 5 Oct 2025 start from 2.019.635 ₫, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking at Sure Hotel by Best Western Allen?

Self-parking is available for SEK 25 per night.

What time is check-in at Sure Hotel by Best Western Allen?

Check-in start time: 3:00 PM; check-in end time: anytime.

What time is check-out at Sure Hotel by Best Western Allen?

Checkout is at 11:00 AM.

Where is Sure Hotel by Best Western Allen located?

Located in Gothenburg City Center, this eco-certified hotel is within a 10-minute walk of Gamla Ullevi Stadium and The Avenue. Nordstan Shopping Center and Nya Ullevi Stadium are also within 15 minutes. Valand Tram Stop is 6 minutes by foot and Kungsportsplatsen Tram Stop is 7 minutes.

Have a question?

AI iconBeta

Get instant answers with AI powered search of property information and reviews.

Reviews

Sure Hotel by Best Western Allen Reviews

7.6

Good

7.8

Cleanliness

8.2

Location

8.0

Staff & service

7.6

Eco-friendliness

7.2

Property conditions & facilities
Rating 10 - Excellent. 274 out of 1008 reviews
Rating 8 - Good. 404 out of 1008 reviews
Rating 6 - Okay. 205 out of 1008 reviews
Rating 4 - Poor. 81 out of 1008 reviews
Rating 2 - Terrible. 44 out of 1008 reviews

Reviews

8/10 Good

Diego

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Buena opción

Es una buena opción para hospedarte
Stayed 2 nights in Mar 2025

8/10 Good

Biagio

Liked: Cleanliness, staff & service, property conditions & facilities
Tanto rumore per il resto perfetta
Stayed 7 nights in Aug 2025

10/10 Excellent

Devram

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location for the price
Stayed 1 night in Feb 2025

8/10 Good

Karl

Liked: Cleanliness, staff & service, property conditions & facilities
Good location, comfy bed. The area is fairly noisy, and there is no AC, so keep that in mind in the summer. Rooms are nice and clean, and the staff is helpful and friendly.
Stayed 1 night in Jul 2025

8/10 Good

Patrik

Liked: Cleanliness, staff & service, room comfort
Centralt och ändå väldigt lungt och tyst. Bra personal.
Stayed 1 night in May 2025

10/10 Excellent

Omar

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
.
Stayed 2 nights in Aug 2025

10/10 Excellent

Lily

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Väldigt nöjda, rekommenderar

Jättefint, sött och modernt hotell med gullig personal, väldigt fina rum och inredning, god frukost, roligt med våffelkvällarna och den konstanta tillgången till kaffe, te och fika.
Stayed 1 night in Jan 2025

8/10 Good

Eric

Billigt hotell med fräscha rum med närhet till det mesta. Kändes som att badrummet va nytt vilket var toppen Frukosten var helt okej men inget märkvärdigt men för det priset hade man inga direkta förväntningar
Stayed 1 night in May 2025

10/10 Excellent

Katarina

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Centralt och prisvärt

Centralt o prisvärt.
Stayed 1 night in Feb 2025

4/10 Poor

Lourdes

Disliked: Cleanliness, staff & service, property conditions & facilities
Habitaciones pequeñas , buenas ubicación
Stayed 2 nights in Nov 2024

8/10 Good

Katharina

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Bra läge med närhet till allt, bra frukost men dåligt påfyllt så blev väntetid på vissa saker Rummet var stort och kändes lyxigt. Priset vi betalade för en natt var väldigt förmånligt
Stayed 1 night in Apr 2025

6/10 Okay

Jakob

Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort
Frukost okej, små rum med små sängar. Tror dubbelsängen är 140 cm
Stayed 1 night in May 2025

8/10 Good

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Våran tripp

Prisvärt hotell. Duschdraperiet såg inte så fräscht ut och de va en del ”snuskiga” ytor i korridor men över lag bra :)
Stayed 1 night in Feb 2025

8/10 Good

Sasan

Liked: Cleanliness, staff & service, property conditions & facilities
Clean near the centre small but ok rooms
Stayed 1 night in Nov 2024

8/10 Good

Christel

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Ett perfekt läge nästa mitt i stan. Nära till kollektivtrafiken. Ett bra boende i den prisklassen.
Stayed 1 night in Jan 2025

8/10 Good

min

Liked: Cleanliness, staff & service, property conditions & facilities
good location
Stayed 1 night in Jul 2024

4/10 Poor

Verified traveller

Disliked: Cleanliness, room comfort

Rekommenderas ej.

Bra läge men tråkiga och ofräscha rum, luktade illa. Dålig frukost.
Stayed 4 nights in May 2025

6/10 Okay

Javier

Liked: Cleanliness
enkel boende som dyger för en natt.
Stayed 1 night in Dec 2024

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Buen hotel

Buen hotel. A 8 min caminando de una de las paradas que te deja el autobus que viene del aeropuerto, y como a 15 de la estación de tren. Nosotros llegamos por la noche, ya no había recepción, e hicimos el check in en una Terminal de autoservicio por el área de recepción, fue fácil.
Stayed 1 night in Mar 2025

10/10 Excellent

Per

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Centralt boende med nära till allt.

Centralt boende med nära till allt. Lagom frukost och kaffe och kakor ingående i priset på eftermiddagen. Rent och snyggt med bra utrymme.
Stayed 2 nights in Jan 2025

8/10 Good

Camilla

Centralt beläget hotell. Trevlig personal. Lyhört så öronproppar är bra att ha
Stayed 1 night in Feb 2025

6/10 Okay

Patrik

Disliked: Staff & service
Frukost ok, i övrigt mycket enkelt.
Stayed 2 nights in Jul 2024

6/10 Okay

Verified traveller

Disliked: Staff & service, property conditions & facilities
Enkelt hotell som skulle behöva lite omvårdnad.
Stayed 2 nights in Jul 2024

10/10 Excellent

nadya

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This hotel has the best location and didn’t break my bank. Everything we planned was at walking distance. Grocery store even close by. There is also a small botanical garden so close to the hotel with a nice trails, beautiful views, playground, trees to climb (my 7 years old son really loved it). Restaurants with in 20 minutes walk so is a train station. This hotel also serves a breakfast with a healthy options such as overnight oats, smoothie, fruits, yogurt. And my husband loved his bacon, eggs, bread and much more food and drinks option, just amazing. Loved this place. We’ll be back again someday!
View outside our window
View from the window, you could see a ferries wheel from the attraction park that next to Universeum,20 minutes walk.
Stayed 2 nights in Jun 2025

8/10 Good

Fie

Liked: Cleanliness, property conditions & facilities, room comfort
Der var virkelig god kaffe. Ellers fint til prisen ig meget centralt.
Stayed 2 nights in Jul 2024