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Hotel Rosso 23

4.0 star property
Hotel with free breakfast, steps from Piazza di Santa Maria Novella

Choose dates to view prices

Photo gallery for Hotel Rosso 23

Front of property
Minibar, in-room safe, desk, free WiFi
Free daily continental breakfast
Lobby
Hallway
Hotel Rosso 23 sits in the heart of Historic Center - Downtown, welcoming guests with continental breakfast and a cozy bar. The smoke-free property provides in-room WiFi for staying connected, while staff offer helpful tour and ticket assistance for exploring the area.
VIP Access

Reviews

8.8 out of 10
Excellent

Popular amenities

  • Bar
  • Parking available
  • Room service
  • Pet-friendly
  • Housekeeping
The current price is 3.853.235 ₫
4.672.171 ₫ total
includes taxes & fees
2 Nov - 3 Nov

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Room options

Check availability for these dates

Tonight
Oct 6 - Oct 7
Check availability for tonight Oct 6 - Oct 7
Tomorrow
Oct 7 - Oct 8
Check availability for tomorrow Oct 7 - Oct 8
Available filters for rooms
Showing 5 of 5 rooms

View all photos for Superior Double or Twin Room, City View

Superior Double or Twin Room, City View | City view

Superior Double or Twin Room, City View

9.4 out of 10
Exceptional
(19 reviews)

Highlights

Fireplace
Air conditioning
TV
Hairdryer
Private bathroom
Electric kettle
Minibar
Satellite channels
  • 22 sq m
  • City view
  • Sleeps 2
  • 1 Double Bed OR 2 Single Beds

View all photos for Classic Double or Twin Room, 1 Bedroom

Classic Double or Twin Room, 1 Bedroom | Minibar, in-room safe, desk, free WiFi

Classic Double or Twin Room, 1 Bedroom

9.0 out of 10
Wonderful
(26 reviews)

Highlights

Air conditioning
TV
Separate bedroom
Hairdryer
Private bathroom
Electric kettle
Minibar
Satellite channels
  • 18 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed OR 2 Single Beds

View all photos for Single Room

Single Room | Minibar, in-room safe, desk, free WiFi

Single Room

8.8 out of 10
Excellent
(20 reviews)

Highlights

Air conditioning
TV
Hairdryer
Private bathroom
Electric kettle
Minibar
Satellite channels
Daily housekeeping
  • 13 sq m
  • Sleeps 1
  • 1 Single Bed

View all photos for Triple Room

Triple Room | Minibar, in-room safe, desk, free WiFi

Triple Room

9.0 out of 10
Wonderful
(2 reviews)

Highlights

Air conditioning
TV
Hairdryer
Private bathroom
Electric kettle
Minibar
Satellite channels
Daily housekeeping
  • 25 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Single Bed OR 1 Single Bed

View all photos for Economy Double Room

Minibar, in-room safe, desk, free WiFi

Economy Double Room

8.4 out of 10
Very good
(5 reviews)

Highlights

Air conditioning
TV
Hairdryer
Private bathroom
Electric kettle
Minibar
Satellite channels
Daily housekeeping
  • 13 sq m
  • Sleeps 2
  • 1 Large Single Bed

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The FRAME Hotel

Historic Centre of Florence
  • Pet-friendly
  • Free WiFi
  • Air conditioning
  • Breakfast available
9.6 out of 10, Exceptional, 567 reviews
The price is 5.063.479 ₫
6.003.439 ₫ total
includes taxes & fees
2 Nov - 3 Nov
The FRAME Hotel
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About the area

Map
Piazza Santa Maria Novella 21, Florence, FI, 50123

What's nearby

  • Piazza di Santa Maria Novella - 1 min walk - 0.0 km
  • Cathedral of Santa Maria del Fiore - 6 min walk - 0.6 km
  • Ponte Vecchio - 8 min walk - 0.7 km
  • Piazza del Duomo - 8 min walk - 0.7 km
  • Uffizi Gallery - 11 min walk - 1.0 km

Getting around

  • Unità Tram Stop - 2 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 4 min walk
  • Peretola Airport (FLR) - 21 min drive

Restaurants

  • ‪giaogiao stazione firenze - ‬2 min walk
  • ‪Banki Ramen - ‬1 min walk
  • ‪Giotto Pizzeria - ‬2 min walk
  • ‪Trattoria La Madia - ‬2 min walk
  • ‪The Fiddler's Elbow - Irish Pub - ‬1 min walk

About this property

Hotel Rosso 23

Upscale hotel near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Piazza del Duomo, Hotel Rosso 23 provides free continental breakfast, a bar and more. Guests can connect to free in-room WiFi.
Other perks at this hotel include:
  • Self-parking (surcharge), luggage storage and smoke-free property
  • Tour/ticket information, a lift and multilingual staff
  • A 24-hour front desk
  • Guest reviews say great things about the helpful staff and location
Room features
All guest rooms at Hotel Rosso 23 have thoughtful touches, such as air conditioning, as well as amenities, such as free WiFi and safes. Guest reviews speak positively of the cleanliness rooms at the property.
More amenities include:
  • Bathrooms with showers and hairdryers
  • TVs with satellite channels
  • LED light bulbs, electric kettles and daily housekeeping

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9.0 out of 10, Wonderful, 1,005 reviews
The price is 6.385.922 ₫
7.458.126 ₫ total
includes taxes & fees
30 Oct - 31 Oct
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Parking on site (EUR 48 per day)

Food and drink

  • Free continental breakfast available daily 7:00 AM to 10:30 AM
  • A bar/lounge
  • Snack bar/deli

Family friendly

  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift
  • Wheelchair accessible (may have limitations)

More

  • 4 floors
  • At least 80% lighting from LEDs
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Local culture and ecosystem education
  • Locally-owned and organised tours and activities
  • Smoke-free property
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Hair dryer
  • Private bathroom
  • Shower
  • Slippers
  • Towels provided

Entertainment

  • TV with satellite channels

Food and drink

  • Electric kettle
  • Minibar
  • Room service

More

  • Air conditioning (climate-controlled)
  • Desk
  • LED lighting
  • Phone
  • Safe
  • Water-efficient showers
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 2 PM; check-in end time: midnight
Minimum check-in age - 18

Check-out

Check-out before noon
Contactless check-out

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

Pets stay for free
Service animals are welcome, and are exempt from fees

Children and extra beds

Children are welcome
Rollaway/extra beds are not available.
Cots (infant beds) are not available

Payment types at the property

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights

We have included all charges provided to us by the property.

Optional extras

  • Self-parking fee: EUR 48 per day

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Property Registration Number IT048017A1G83N62FF

We should mention

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

23 Hotel
Hotel 23
Hotel Rosso
Hotel Rosso 23
Hotel Rosso 23 Florence
Rosso 23
Rosso 23 Florence
Hotel Rosso 23 Hotel
Hotel Rosso 23 Florence
Hotel Rosso 23 Hotel Florence

Frequently asked questions

Is Hotel Rosso 23 pet-friendly?

Yes, pets are allowed at this property.

How much does it cost to stay at Hotel Rosso 23?

As of 6 Oct 2025, prices found for a 1-night stay for 2 adults at Hotel Rosso 23 on 2 Nov 2025 start from 3.853.235 ₫, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking at Hotel Rosso 23?

Self-parking is available for EUR 48 per day.

What time is check-in at Hotel Rosso 23?

Check-in start time: 2 PM; check-in end time: midnight.

What time is check-out at Hotel Rosso 23?

Checkout is at noon.

Where is Hotel Rosso 23 located?

Located in Historic Centre of Florence, this hotel is steps away from Piazza di Santa Maria Novella and Basilica of Santa Maria Novella. Cathedral of Santa Maria del Fiore and Ponte Vecchio are also within 10 minutes. Unità Tram Stop is only a 2-minute walk and Valfonda - Stazione Santa Maria Novella Tram Stop is 4 minutes.

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Hotel Rosso 23 Reviews

Reviews

8.8

Excellent

Rating 10 - Excellent. 546 out of 1001 reviews
Rating 8 - Good. 314 out of 1001 reviews
Rating 6 - Okay. 105 out of 1001 reviews
Rating 4 - Poor. 23 out of 1001 reviews
Rating 2 - Terrible. 13 out of 1001 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

9.0/10

Amenities

8.8/10

Property conditions & facilities

9.2/10

Eco-friendliness

Reviews

10/10 Excellent

Arleana

Perfect hotel
Stayed 3 nights in Aug 2025

10/10 Excellent

Adriana

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Todo perfecto en este hotel. La amabilidad de su gente, las dimensiones de la habitación e instalaciones, el desayuno variado y muy rico. Cerca de todas las atracciones importantes a pie. Definitivamente lo recomiendo
Stayed 2 nights in Sep 2025

10/10 Excellent

Rocio

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Awesome hotel!!!!! Strongly recommend!
Stayed 3 nights in Aug 2025

10/10 Excellent

Vanessa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful hotel with great location. Staff were very kind and accommodating! Room was clean and comfortable, our only complaint was that the lighting was poor (only a few lamps in the bedroom area). The included breakfast was INCREDIBLE! Huge selection and the staff were very friendly. Would definitely stay here again!
Stayed 2 nights in Sep 2025

8/10 Good

Monica

Liked: Cleanliness, staff & service, property conditions & facilities
O melhor deste hotel é a localização. Facil acesso aos locais turisticos da cidade.
Stayed 2 nights in Jul 2025

10/10 Excellent

Tingting

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great place to stay. Easy to walk to the center of Florence, the train station.
Stayed 1 night in Jul 2025

10/10 Excellent

Graeme

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stunning hotel loved it
Stayed 1 night in Jun 2025

8/10 Good

Paul

Liked: Cleanliness, staff & service, amenities
Prima hotel. Maar we zaten in een zeer kleine hotel kamer.
Stayed 4 nights in Aug 2025

10/10 Excellent

Brian

Liked: Cleanliness, amenities, property conditions & facilities
Great location, staff and amenities. Would definitely stay here again.
Stayed 3 nights in Jun 2025

10/10 Excellent

LAURA

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

What a wonderful breakfast ❤️

The hotel is kind of close to the train station, good ambience and restaurants in the area and the breakfast is excellent.
Stayed 1 night in Jun 2025

10/10 Excellent

Annalyn

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Hotel is located in very convenient location, walking distance from train station, staff very pleasant, nice breakfast buffet, clean room with a/c, hot water in shower has good water pressure, a/v hair drier, hotel has 3 elevators….
Stayed 1 night in Jul 2025

10/10 Excellent

Francesca M

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a great stay at Hotel 23 Rosso. The location is great and safe while still being close to the train station. The staff was very welcoming and helpful. I had a travel issue with trains and they were very eager to help me figure out alternatives! - much appreciated
Stayed 3 nights in Aug 2025

6/10 Okay

Sergey

Liked: Cleanliness, staff & service, amenities
Shower cabinet is very small. I had to wash my feet in the bide
Stayed 4 nights in Sep 2025

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Localização muito bom, bom café e ótima acomodação.
Stayed 2 nights in Mar 2025

8/10 Good

Jatinder

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great location

The hotel is at a great location but the breakfast was a little limited
Stayed 1 night in Jun 2025

10/10 Excellent

Benedetto

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Personale gentilissimo, posizione pttima
Stayed 1 night in Feb 2025

6/10 Okay

Suk Yin

Liked: Staff & service
The lobby is grand, but the room setup is just average. The bathroom, in particular, is extremely small and does not live up to a 4-star standard.
Stayed 2 nights in Aug 2025

10/10 Excellent

Alireza

Liked: Cleanliness, amenities, property conditions & facilities
Excellent location, just a short walk from the main train station. The buffet breakfast was fantastic. The neighborhood was quiet and safe. We really enjoyed our 2-night stay!
Stayed 2 nights in May 2025

8/10 Good

Bharat

Liked: Cleanliness, staff & service, amenities
Only issue was the shower space was very less and the rooms were not insulated at all. i could hear phone alarm in the next room. But other than that it was an amazing stay. Service and breakfast was impressive.
Stayed 2 nights in Aug 2025

10/10 Excellent

Steve

Liked: Cleanliness, amenities, property conditions & facilities
Clean friendly staff
Stayed 3 nights in Jun 2025

10/10 Excellent

Christine

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a wonderful stay at Hotel Rosso 23. The property is very clean, professional, and has an upscale feel. My room was a bit small, but still comfortable and well-maintained, with fresh towels and linens provided daily. The complimentary breakfast each morning was a great touch, and the staff went above and beyond -helping me with my suitcase to the elevator upon arrival and arranging a taxi transfer to the airport when I checked out. The location is fantastic, within easy walking distance to many attractions, shops, and restaurants. Overall, an excellent choice for a Florence stay!
Stayed 3 nights in Aug 2025

10/10 Excellent

Darren

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Hotel Rosso 23 is our “go to” hotel in Florence. We always try to stay here and always enjoy our stay. It’s a stunning property which is a fusion of 2 original palazzos, sharing the property with the hotel Garibaldi Blu! The hotel has stunning features including an awesome sweeping staircase and an original 14th century fresco on the 1st floor. The breakfast is fabulous with so much choice. All staff are attentive and friendly and multilingual! Also a great central location!
Awesome staircase
View from our 3rd floor room!
Stayed 3 nights in Jul 2025

10/10 Excellent

Dale

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice hotel close to the railway station and an easy walk into the city center. Nice rooms and nice buffet breakfast with gluten-free options. Very helpful staff at the front desk and in the breakfast room.
Stayed 4 nights in Apr 2025

10/10 Excellent

Eduardo

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Boa localização

Hotel bonito e quarto confortável. Localização é ótima, perto da estação de trem e perto do centro histórico.
Hotel
Quarto de casal
Stayed 3 nights in Mar 2025

10/10 Excellent

Laurie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great clean place with a great breakfast! I stayed 1 night by myself to catch the airport the next morning and felt very comfortable and the lobby called me a taxi and it was there within the minute! You could easily take the train bc it’s right there as well but my luggage was to heavy by myself! Overall I would stay there again.
Nice spacious room for 1
Stayed 1 night in Jun 2025